Everything you need to move data with confidence
Supaflow unifies Salesforce-scale ingestion, dbt Core™ transformations, activation, observability, and deployment security in a single workspace. Replace four tools with one platform that runs wherever your security team needs it.
The Supaflow data stack
Extract & Load
Ingest Salesforce, HubSpot, NetSuite, Postgres, and more with historical + incremental syncs.
Transform
Build dbt Core™ models alongside pipelines so business logic lives where data flows.
Activate
Push curated tables back into CRM, ads, and SaaS tools with previews and guardrails.
Common Supaflow Workflows
These are the day-to-day workflows teams usually end up spreading across separate ingestion, orchestration, and activation tools.
Replicate operational data into your warehouse
Connect SaaS apps and databases, run historical plus incremental syncs, and keep warehouse tables current without stitching multiple ingestion tools together.
Keep transformation logic close to the pipeline
Supaflow is designed to bring dbt Core™ models alongside ingestion and activation workflows so business logic can live with the data movement it depends on. dbt Core™ support is on the roadmap.
Activate modeled data back into business systems
Push curated warehouse tables into Salesforce, HubSpot, Marketo, Google Ads, and other downstream tools with filters, field mappings, previews, and retry controls.
Run scheduled workflows from one workspace
Manage scheduling, pause and resume jobs, replay failed runs, and monitor telemetry, row counts, lineage, and usage analytics without leaving the platform.
Built for every step of the data journey
Ingestion Pipelines
Connect Salesforce, HubSpot, NetSuite, Postgres, and more in minutes. Supaflow snapshots every object, switches to CDC automatically, and enforces checksum validation so warehouse tables stay trustworthy.
- •Historical + incremental sync modes
- •Schema drift alerts and auto remediation
- •Consumption-based pricing mapped to compute
dbt Core™ Transformations
Author, version, and run dbt Core™ models inside Supaflow. dbt Core™ support is part of the product roadmap, and the planned experience keeps models under the same deployment and monitoring guardrails as pipelines.
- •Git-backed workspaces with branch previews
- •One-click promotion from staging to production
- •Shared lineage across ingestion, models, and activations
Activation & Reverse ETL
Push enriched tables back into Salesforce, HubSpot, Marketo, Google Ads, and more with filters, field mappings, and record previews. Activation jobs inherit the same observability and retry controls as replication.
- •Audience previews before every sync
- •Automatic backfills and retry logic
- •Field-level observability and error handling
Orchestration
Coordinated scheduling and dependency management across ingestion, transformation, and activation. Pause/resume, replay failed runs, and manage rollouts without leaving the UI.
- •Centralized schedules and deployments
- •Pause/resume and instant replays
- •Version-aware promotion workflows
Observability
Full visibility into every job, row count, and lineage path. Alerts fire before stakeholders notice and audit trails help you satisfy compliance reviews.
- •Real-time run telemetry with alerts
- •Row counts, lineage, and audit trails
- •Usage analytics tied to credit consumption
Secure deployment, wherever you need it
Deploy anywhere
Run the Supaflow Agent in your VPC or natively on Snowflake SPCS. Keep credentials, staging data, and telemetry inside your perimeter.
Asymmetric encryption
Secrets are encrypted client-side before they ever reach Supaflow's control plane. Metadata in our AWS account contains configs and lineage—not customer data.
Compliance friendly
Because the data plane stays in your environment (or Snowflake compute), PHI and PII never leave your control. Combined with audit logging and SOC 2-aligned controls, Supaflow fits easily into BAA/HIPAA reviews.
Roadmap highlights
Salesforce Marketing Cloud
Deeper coverage for SFMC journeys so go-to-market teams can orchestrate campaigns end-to-end inside Supaflow.
New Data Sources
Upcoming connectors for Google Analytics 4, Microsoft SQL Server, Oracle, and SAP HANA so Supaflow stays your single integration layer.
GitOps Everywhere
Full Git-backed promotion workflows for pipelines and dbt Core™ models, plus drift detection and policy-as-code enforcement.
Frequently Asked Questions
Common questions about how Supaflow fits together across ingestion, activation, deployment, and operations.
What does Supaflow combine in one platform?
Can Supaflow run in our own environment or inside Snowflake?
Does Supaflow support reverse ETL and activation workflows?
How does Supaflow help teams operate pipelines after setup?
Dig deeper
Explore the pieces of Supaflow that sit around the core platform.
Connector SDK
Build your own connectors with AI-assisted dev skills when a source you need is not in the catalog.
Community
Patterns, integrations, and deep-dives from teams running Supaflow in production.
About Supaflow
Who we are, the problem we work on, and why we built a Snowflake-native data pipeline platform.
Ready to orchestrate every data flow?
Start your free trial or book a demo to see Supaflow's unified platform in action.